Connecting Local Businesses
with their desired communities

From radio to digital, we craft strategies that grow your brand and drive results in Springfield and beyond.

Connecting Local Businesses
with their desired communities

From radio to digital, we craft strategies that grow your brand and drive results in Springfield and beyond.

Business Strategy

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Customers Booster

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Marketing Strategies​

Our Services

Digital Marketing

Improve your online presence to create more leads and grow your client base and bottom line. We work with clients to build a digital marketing strategy that is data-driven and ROI-focused.

Traditional Advertising

Traditional Advertising combines digital expertise with creative excellence. We deliver innovative marketing solutions that connect brands with their audience.

Strategy & Planning

Strategy & Planning form the backbone of successful digital marketing. We craft data-driven strategies to maximize your online impact.

Content Marketing

Tailored marketing campaigns deliver valuable content to help build a relationship with your ideal customers and help turn them from a stranger into a loyal customer.

Video Production

Let us tell your brand or product story in a way that keeps people watching. With our help, your videos will grab attention, keep it, and compel viewers to engage with you.

Creative Services

Our Creative Services transform concepts into engaging digital experiences. We design impactful visuals and content to elevate your brand online.

Consulting Solutions

Our Services

Digital Marketing

Improve your online presence to create more leads and grow your client base and bottom line. We work with clients to build a digital marketing strategy that is data-driven and ROI-focused.

Traditional Advertising

Traditional Advertising combines digital expertise with creative excellence. We deliver innovative marketing solutions that connect brands with their audience.

Strategy & Planning

Strategy & Planning form the backbone of successful digital marketing. We craft data-driven strategies to maximize your online impact.

Content Marketing

Tailored marketing campaigns deliver valuable content to help build a relationship with your ideal customers and help turn them from a stranger into a loyal customer.

Video Production

Let us tell your brand or product story in a way that keeps people watching. With our help, your videos will grab attention, keep it, and compel viewers to engage with you.

Creative Services

Our Creative Services transform concepts into engaging digital experiences. We design impactful visuals and content to elevate your brand online.

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+
Years Serving the Ozarks

About Us

Connecting Local Businesses and Communities – Your Partner in Super-Serving Local Audiences

  • 60 + Years of Business Story-Telling via Broadcast Radio

  • Attract and engage your ideal customers – the ones you love working with most

  • Ensure your brand message stays consistent across every advertising channel

  • Foster meaningful connections that turn today’s audience into loyal, long-term customers

  • Create an omnipresent advertising strategy that will turn prospects into customers; customers into your businesses’ advocate

Get in touch with our expert team today to book a complimentary Strategy Consultation

Trusted by Top Clients

Mid-West Family

Proven Success Stories

Boosting Local Business Visibility:

How Our SEO Strategy Increased Traffic by 150%

Transforming Brand Identity:

A Complete Website Redesign for Enhanced User Engagement

Maximizing ROI with Targeted Social Media Campaigns:

A Success Story in Digital Advertising

Mid-West Family

Proven Success Stories

Boosting Local Business Visibility:

How Our SEO Strategy Increased Traffic by 150%

Transforming Brand Identity:

A Complete Website Redesign for Enhanced User Engagement

Maximizing ROI with Targeted Social Media Campaigns:

A Success Story in Digital Advertising

Video Testimonials

What Our Clients Say

Transforming Business With The Top Marketing Trends of 2024

The seamless blend of technology and consumer behaviors reshapes how we connect, engage, and grow.

Sound Waves of Success: Mastering Radio Creative

Today in the realm of marketing, radio creative emerges as a timeless and highly effective tool for businesses looking to captivate audiences through the art of audio storytelling.

Google Reviews

Makenna S.Makenna S.
19:13 07 Mar 24
Kris Waterman is the absolutely GOAT when it comes to marketing/strategy! She was the first in the area to take a chance on marketing our dispensary and made a huge impact on our business with targeted display among other things! She is incredibly knowledgeable and truly cares about her clients! 10/10 would recommend her for all of your company marketing/strategy needs!
Cassandra E.Cassandra E.
12:25 10 Aug 23
I was using them to advertise my business for about a year, year and a half or so. Had a payment plan going and we were good. The man I was working with switched jobs and I started working with another woman who was amazing and sweet. However the billing department told her I owed an extra $150 or so and I said that's fine I'll pay it. Then it jumped to me owing $500! I have asked repeatedly for a meeting regarding this and even paid more than half of the 500 as a show of good faith when I had to reschedule a meeting myself (I was sick.) The billing manager got changed or something IDK, but i was told she made a lot of mistakes and they may waive the fees as it might be her mistake. Ok, fine. That'd be great. Then I got told that they "feel" it is owed and I'm required to pay it before I can continue working with them. So despite my asking for a meeting more than 5 times I'm practically being brushed off and they're still trying to bill me the remaining $200 they say I owe.Absolutely no effort on their part to reach a resolution or even apologize for the lack of communication from them.
Sharon W.Sharon W.
15:02 14 Feb 23
The music is great! Something for everyone and Great DJ’s!
Robert D.Robert D.
13:59 04 Jul 22
Great place! Awesome music!!!
HL N.HL N.
22:02 05 Nov 21
This place is awesome!! The staff is amazing ~ just good people who know how to Rock!!
JW D.JW D.
23:40 11 Jul 21
A great family to be with. I have listened and advertised with MWF for years. The people are top notch and are always will to help you the person achieve your goals.
Marcel P.Marcel P.
18:37 27 Dec 17
Great people!! Kim is just amazing!!! She really knows her stuff! And she is always willing to help. Big blessings for my business. Starting my radio ads in 4 days!!! Can't wait.
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Our Blog

Mid-West Family names Brian Tyndall as General Manager
16Dec

Mid-West Family names Brian Tyndall as General Manager

Mid-West Family announces the promotion of Brian Tyndall to General Manager of their Springfield, Missouri…

DuckDuck Go, or No? 
20Apr

DuckDuck Go, or No? 

Mid-West Family Marketing Advertising Tip  DuckDuck Go, or No? Tips on Targeted Marketing Kris Waterman,…

How to Write Ads that Rock
15Jul

How to Write Ads that Rock

Three tips you can start doing today that will help your ads stand out immediately.…

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