Video Targeted Tactics

Big impact in 15 seconds or less? Let’s roll.

Videos are the MVP of digital advertising—especially when you want your brand to be seen, remembered, and even loved. With our Video Targeted Tactics, we use the power of sight, sound, and motion to connect your message with your audience when they’re most engaged. Whether it’s a YouTube ad, a pre-roll video before streaming content, or a how-to that builds trust and answers questions, we help your brand come to life through content people actually want to watch.

And guess what? It works.

Why Video?

Because people love it.

Think about it: Would you rather read a manual or watch a 90-second demo with some personality? (Yeah, us too.) Online video viewing is through the roof—people watch nearly 2.5 hours of it every day, and 88% of folks say a video has convinced them to buy something. That’s not a trend—it’s a shift in behavior. So we go where the eyeballs are.

From branding to conversion, video builds trust, simplifies complex messages, and creates an emotional connection faster than almost any other tactic. And when you partner with us, you’re not just getting video ads—you’re getting a full-funnel strategy designed to meet your customers where they are.

Let’s Talk Tactics

Here’s how we make video work for your business:

1. YouTube Advertising

YouTube is basically the world’s second-largest search engine (right after Google), and 81% of Americans are already there watching videos, learning new things, and—yes—shopping.

We offer two types of YouTube ads:

From product demos and customer Q&As to pricing breakdowns and how-it-works tutorials, YouTube ads are great for building awareness and helping folks move through the buying journey. Want clicks, views, AND conversions? We got you.

2. Pre-Roll Video

This is the short, punchy video that rolls before your favorite online videos. Pre-Roll ads are typically 15 or 30 seconds long, and they’re a powerful tool for driving awareness and early interest.

Think of it like a commercial—but smarter. With precision targeting (by location, behavior, income, age, and more), we make sure your video lands in front of exactly the right people. Bonus: These ads are ideal for retargeting, which means we can stay top-of-mind for potential customers who’ve already shown interest in your brand.

Hitting Every Stage of the Funnel

Video is a full-funnel all-star. Here’s how we use it to guide your audience through every step of the buyer’s journey

Awareness

Catch attention with a bold, visual story. Show off your product, build your brand identity, and make a memorable first impression.

Interest/Research

Educational and how-to videos help consumers get to know you better. We’re talking product demos, comparisons, reviews, and behind-the-scenes tours.

Consideration

You’ve got their attention—now help them decide. Q&A videos, customer testimonials, and value-driven messaging seal the deal.

Intent + Conversion

Retargeting video ads remind folks you’re still here, ready to help. Think "limited time offer" or “ready to schedule?” vibes.

Retention

Delight your customers post-sale with helpful tips, thank-yous, or just something fun to keep the love going.

Targeting That Actually Works

We don’t just throw your ad out into the void and hope for the best. Our targeting options include

Behavioral Targeting: Based on user interests and online habits (like watching reviews, searching for how-tos, or researching options).
Demographic Targeting: Age, income, gender—you name it.
Geographic Targeting: Down to zip codes, radius targeting, and even custom zones.
Site Retargeting: We follow up with people who’ve already visited your site. (Gently, of course.)

Want to target dog-loving homeowners who go to the lake on the weekends and shop for high-end kitchen remodels? We can probably do that.

Real Results. Real Fast.

We don’t just build campaigns—we optimize them. Our team closely monitors engagement metrics like view rate, completion rate, CTR, and more to make sure your message is landing.

Our in-house reporting dashboard is intuitive, transparent, and built for growth. We’ll train you to read the metrics or handle everything for you—your call. Either way, we’re here to make sure your campaign is doing what it’s supposed to: bringing in leads and growing your brand.

Why Work With Us?

Because we care if your campaign works. Really.

Custom Campaigns

Every video ad strategy is tailored to your goals—never cookie-cutter.

Proactive Management

From A/B testing creative to optimizing placements, we’re always watching the dials.

Incentivized Teams

Our operations team is rewarded when your campaign succeeds. We all win together.

Ready to roll?

We’ll help you create a video strategy that’s smart, simple, and set up to shine—whether you’re launching a new product, building brand recognition, or getting customers to click “buy now.”

Let’s get your brand on screen.

Video Targeted Tactics