Reach the Right People at the Right Time (With Email That Actually Works)
If you’ve ever sent an email and wondered if it went off into the digital void—never to be opened, read, or clicked—you’re not alone. We get it. Email marketing can feel like shouting into the void sometimes. But not with us.
Our Email tactic is designed to reach real people actively researching products and services like yours. These aren’t just random inboxes we’re landing in. This is In-Market Email—a smarter, more strategic way to get noticed by the right people, right when they’re ready to take action.
Email: Like a Direct Mailer, But With Superpowers
Remember direct mailers? Still love ‘em? We get the nostalgia—something tangible showing up in your mailbox. But now, imagine all the targeting power of direct mail, minus the printing and postage… plus better tracking, smarter timing, and faster delivery. That’s email.
In-Market Email is like your favorite mailer—but turbocharged. It lands in your prospect’s inbox at the exact moment they’re researching a product or service like yours. No waiting days for delivery. No hoping they check the mailbox. It’s direct, it’s smart, and—unlike most mailers—it gets clicks.
Why Email Still Reigns Supreme
Email is still the MVP of digital communication. Whether it’s promotions, newsletters, cat memes from your bestie, or appointment reminders, it’s the one channel that almost everyone checks every day (sometimes ahem obsessively). When used right, it’s not just effective—it’s powerful.
We use email to guide potential customers through every stage of their buying journey:
Awareness
“Oh hey, that looks interesting.”
Interest/Research
“I want to know more…”
Consideration/Evaluation
“Should I go with them or the other guys?”
Decision & Purchase (Intent/Action)
“Okay, I’m this close” to “Let’s do this. Click”
Retention & Advocacy
“Wow, that was a great experience. Let’s do it again.”
And the beauty of email? You can speak directly to your future customer in a way that’s personal, timely, and intentional.
What Makes In-Market Email Different?
We know there are a lot of email marketing options out there. So what makes ours different?
Real-time behavior tracking
We partner with publisher networks that send us daily updates on what users are actively browsing.
Verified, opted-in data
All our contacts have given their OK to receive emails (and we’ve got timestamps and IPs to prove it).
CAN-SPAM compliant
No shady lists. No spammy nonsense.
Massive reach
With over 250 million consumer and business emails, we can help you find your people.
Basically, we send the right message to the right inbox at the right time—so you get more clicks, more calls, and more conversions.
Ready to Launch? We’ve Got the Strategy (and the Style)
Launching an email campaign with us isn’t just a copy-paste job. It’s a strategic move. We work with you to:
- Set clear campaign goals (more website visits? more form fills? more phone calls?)
- Choose your audience using advanced targeting filters like demographics, income, location, interests, behaviors, and in-market intent
- Create compelling copy and eye-catching design
- Deploy and optimize with smart follow-ups and retargeting strategies
And yes—we offer email redeployment to follow up with:
- Openers who didn’t click
- Clickers who didn’t convert
- Non-openers who need a little extra nudge
It’s like a polite tap on the shoulder that says, “Hey, we thought you might still be interested!”
Show Me the Results (AKA: Is This Really Worth It?)
Absolutely—because at the end of the day, email marketing isn’t just about landing in inboxes. It’s about driving ACTIONS.
With In-Market Email, you’re not playing a guessing game. You’re reaching real people who are actively searching for products or services like yours. That means your message is more likely to be opened, read, and clicked—which leads to what really matters: results.
From more website visits and form fills to increased phone calls and foot traffic, In-Market Email turns attention into action—and action into ROI. Plus, we’ll track every important metric along the way so you can see exactly how your campaign is performing.
We don’t just hope it works. We show you that it does.
Pair It With Display for Extra Oomph
Want to go full-power mode? Pair your email campaign with display ads. We can run ads before and after the email lands, so your brand stays top-of-mind. We call this Display Lookalike, and it works like a charm for brand lift and higher engagement.
Let’s Wrap It Up (Like a Neatly Sealed Envelope)
Email marketing doesn’t have to be overwhelming or “just another thing to try.” When it’s done with real data, real intent, and real people behind the scenes, it becomes one of the most effective tools in your digital toolkit.
So whether you’re a longtime fan of direct mail or just dipping your toes into digital, know this: email can do everything direct mail can—faster, smarter, and with way more measurable results.
Let us help you build campaigns that are targeted, strategic, and totally click-worthy.
Ready to get started? We’ve got everything you need.
